Tag Archives: telemarketing

Why Creating The Perfect Killer Telemarketing Script Is Very Important

Why Creating The Perfect Killer Telemarketing Script Is Very Important

There is one mistake that many “wanna-be hunks” are committing when they date out a girl for the first time especially if it’s really their first time to ask somebody out for a date.  This might be a little bit funny but it really is an advantage if that boy is going to write a script first and practice the lines that he is going to say to the girl.

However, there are also other boys who actually have written their own script. But, the mistakes they have made was memorizing the script word for word and blurt out the same words while they are talking to their date.  They sounded too “robotic”, such a big turn-off for the ladies.

 In the world of telemarketing especially if it involves an IT company trying to find new customers and at the same time trying to keep the existing ones from crossing the road going to the competitors’ side. At the same time, trying to create, develop and customize IT solutions for various companies in various industries, making a good script should also be taken in consideration.

It will surely be difficult for an IT company to win new customers if they don’t have any script at all for a guide.  Winning new customers is also like dating.  They need to make that first impression last and they should also keep in mind that it is all about building relationships with customers.  It is not a one-time relationship wherein they sell something to the customer and when the customer buys, it’s bye-bye time. Sometimes, these satisfied customers are the ones who can also help them building better business through collaborative marketing. They will be willing to give referrals and will even back up the IT company and tell the new prospects about the quality of products, services and work that it has done.  If they build lasting relationships with customers, they need to build or write scripts.

The basics of a script are really very simple.  Professional appointment setters or outsourced telemarketers should introduce themselves with confidence and they have called not to sell anything but to introduce and share something that can be the solution to a problem or issue of a client company.  In creating the script, telemarketers need to make sure that they will convey the message in a matter of minutes or less.  The best way they can do it is to lower the prospect’s guard and they can do that by saying some like: “I’m not calling today to sell you anything but, rather, to arrange face-to-face appointments so that we can meet.”

In making the script, one has to make sure that he will not be going to say everything.  The script should be accurate, brief and concise.  They have to bear in mind that the less talk, the less mistake.  The more they will talk, the more they will make mistakes and that could turn off a prospect.  In other words, appointment setting personnel should create a sense of urgency and it should be written on the script.  They can say something like: “So that everyone can be entertained and catered to during the product orientation which will be held next week, we are limiting the seats only to 20 participants.”  One of the most interesting part in the script is to hit the customer with a offer that is personal, exclusive and compelling. That way, majority of the customers that were invited for an appointment will say “yes”.

Lastly, one of the important aspects in making the script for telemarketing personnel should put in mind is that the script is there not to be followed word for word or else, they will sound too “robotic” and passive.  They have to remember that a living breathing person is at the other end of the line and they can also sense if the telemarketers are smiling and are sincere with what they are talking about.  For an IT company, they can have their own appointment setting employees or they can do outsourcing to telemarketing lead generation companies for face-to-face appointment setting services.

Important Aspects of Appointment Setting Using Telemarketing Services

There are a lot of things that needs to be considered when a software company would like to gain bigger financial gains. First of all, the people working there has to bear in mind that the most import aspect in having a very successful business is to set face-to-face appointments so that the sales people can meet personally with a well-qualified prospect. When you say a well-qualified prospect, it means that warm and qualified leads like software leads or marketing leads were generated and were nurtured.  This is just one of the reasons why a lot of software companies are always on the lookout in hiring new people to become their professional appointment setters or telemarketers and do face-to-face appointment setting services round the clock.

By employing telemarketers, it will remove all the hassles of cold calling and appointment setting and instead of calling people at random, targeted call lists can be created and names of persons and companies can be plucked out right from those lists so that software companies can save time, money, effort and even humiliation in talking to the wrong people at the wrong time with the right product or services or talking to the right people promoting the wrong type of software products and/or services.

But, the question is, can a company do all of these things at the same time?  Everybody knows that these software companies are always burying their heads trying to come up with newer software programs that specific companies would need to address specific needs, concerns and issues. For instance, an accounting company would like to have a customized type of accounting and financial software that is tailor-fit to their needs. So, if a software company gathered and generated qualified leads for that accounting firm, they should try to develop one that’s fit for that company and, at the same time, do telemarketing and call up the decision maker and tell him what they have in store.

This is going to be very challenging for a software company trying to do everything at the same time. Sometimes, there is a possibility that they will compromise one task from another and that can compromise everything. To prevent this, some other software companies will get in contact with a b2b telemarketing company and let the professional appointment setters or telemarketers do the job of appointment setting and generating and nurturing qualified leads for them.

Nowadays, all almost sales person of software companies is aware of the fact that a well-qualified prospect can quickly turn into a paying consumer if they can come in front of them and, of course, before doing that, they have all the information about that prospect so they can learn what their needs are and present the right software solution and outsourcing to telemarketing firms will really help them not just earn higher profits but they can also save time, money and effort.

Can Australian Lead Generation Companies Help Get Rid Of Email Hoax

Can Australian Lead Generation Companies Help Get Rid Of Email HoaxThere has been news reports in Australia that hundreds and even thousands of different phishing emails carrying thousands of harmful computer viruses bearing the name of Westpac has hit Australian email inboxes just today, March 14. It seems that these emails that have invaded inboxes even those of banks have evaded detection from almost all kinds of anti-virus programs installed on any PC or laptop in the country. Experts believed that they contain a Trojan backdoor that places victims in a very dangerous and compromising situation for infection, SC Australia magazine reports.

According to the reports, these bogus emails were reportedly sent through an email address named secure.mail@westpac.com.au and it has a subject title, “Westpac Secure Email Notification”. What this email will do is to lure the recipient in clicking a link that is actually attachment with a filename called “SecureMessage.zip”.

Now, who would try to open this email in the first place? Maybe, those who have Westpac accounts will be easily lured in opening this email and clicking on the attachment. Security experts who have learned about this have called such attack as the fastest spreading email it can remember.

Not only this will harm people but it can also harmful businesses that might have some transactions, dealing and especially accounts at Westpac. That’s why, in Australia, anti-virus vendors have found the opportunity to offer companies and even individuals the latest anti-virus programs that can detect any malicious intrusions. However, a word is still being waited upon for any anti-virus product company to come up with a solution for this kind of problem.

This goes to show that if these companies will offer their products, they need to generate sales leads in order to determine who the people are and what businesses have the need for a tight security protection for their network. Thankfully, there are lots of lead generation companies that can offer their services in order to help these companies find potential customers. And, when this gets through, they can together help people and organizations strengthen their security measures against future virus intrusions.